Now that clean-diesel technology, and low-sulfur fuel formulations are widely available, Diesel power seems to be enjoying a surge in popular interest in NorthAmerica. One of the main attractions is the versatility that this engine design has for using alternative bio-fuel sources, which are reviving a century old vision of BioFuels that can lead us away from our reliance on fossil fuels…But there’s only one biofuel that won’t displace food crops, and offers other positive ecological side effects.
Bio-Diesel might certainly not be the final solution, but at least its a good low-carbon bet to hedge on while awaiting the developments that will enable electric cars to overcome their expensive, heavy, and toxic battery technologies, and of course find new energy sources to satisfy their raw and enormous thirst for more coal-fired electricity. While we await these cleaner primary sources of electricity to come online, the resulting interest in BioFuel continues to spawn a huge grass-roots interest in Do-It-Yourself (DIY) Diesel. The question arises though, is the hype and promise of BioDiesel turning into a bigger “product” than the actual end-product itself!?!
During this interim phase between the “World as we know it, “, and the “World we wish it to be”, we’re starting to hear alot more about the DIY methods of making BioFuels which all promise to provide an organically sourced energy for transportation that ‘consumes’ as much greenhouse gas in it’s growth phase as it releases during combustion. It’s also a The trouble is that alot of these sales programs and consumer messages have the production value of late night informercials or Get-Rich-Quick schemes – where the purported “know-how” is the product being sold, rather than the actual end result. Even the more well packaged and produced offerings seem heavy on the sauce, and pretty light on actual substance.
So how do we tell the SnakeOil Salesmen from the ones who actually have a solid plan that improves things beyond their own bottom line? Take for example this promo piece (above) that so easily glosses over the details, but which we’re all so much more prone to accepting since it doesn’t end with a logo of an Oil Giant…